We use strategic communications to help our clients build up their corporate brands, gain influence and, ultimately, not only grow - but thrive

STRATEGIC COMMUNICATIONS

Corporate reputations are always difficult to build – and are always easily damaged. This is more true now than ever before. In a time when businesses battle to be heard and face a constant struggle to build and then safeguard their reputation, it is strategy and long-term planning that makes a difference – especially when things go wrong. We understand our clients’ needs and ambitions. We develop for them communication programmes, underpinned by robust strategies and environment analysis, as they aim to achieve their business goals and tell their stories. We are experts in developing corporate messages, creating the right narratives, identifying core audiences and using the communication channels that are appropriate for our clients’ needs. In a world where volatility is the new norm, we use strategic communications to help our clients stay resilient, get their voice heard and use the power of communications to not only grow – but thrive.

In a time of fierce media competition and a fragmented media landscape, robust, effective media relations are critical to any business. As the world of “traditional” media meets social, businesses need to be proactive and creative in their communications approach. We help our clients engage with different types of media using the right tone and […]

MEDIA RELATIONS

In a time of fierce media competition and a fragmented media landscape, robust, effective media relations are critical to any business. As the world of “traditional” media meets social, businesses need to be proactive and creative in their communications approach. We help our clients engage with different types of media using the right tone and approach. From fast-paced TV and radio, to magazines and newspapers, to social, we devise media relations programmes that are effective and get results. Ours is an end-to-end media relations service that leaves nothing to chance – from story development and drafting to following-up, monitoring and measurement.

STAKEHOLDER ENGAGEMENT

The era of mass communications is coming to end. Businesses, more than ever before, need to communicate their messages to very specific groups of stakeholders – from policy makers and trade bodies to bloggers. Regardless of their type or size these groups need to be engaged in the right way. We help our clients identify these specific groups of stakeholders that they need to approach. We then develop the right messages and engage with them in a way that is timely, thoughtful and appropriate for its group.

INTERNAL COMMUNICATION

Nowadays the “employer brand” is as important as the business brand. Attracting and retaining top talent in a market that is more fluid than ever before is critical for businesses that want to grow. At the same time, staff morale and engagement can make the difference between a failing and a successful business.For us, internal communications is not a sideshow. We advise our clients on the value of internal comms and build with them robust employee engagement programmes. We help our clients make their staff the most valued group of corporate ambassadors there is.